Sean Wallbridge
The SaaS market is growing by 18% every year which makes it one of the fastest-growing branches of the IT industry. This surge makes sense as the demand for SaaS solutions is increasing in almost every sector. The benefits of using SaaS solutions to streamline your business operations include low cost, very little time required for setup, and ease of use. The success and continuous growth of a business depend largely on its ability to keep up with industry trends thus maintaining its competitive edge. That’s why we’re keeping you posted on some SaaS trends to look out for in 2022.
1. Expect More AI
There are so many ways that machine learning (ML) and artificial intelligence (AI) enhance SaaS services. They increase the potential for personalization through data analysis and algorithms that can accurately predict the needs of customers then suggest applicable solutions. More and more, SaaS customers are expecting their needs to be predicted and catered to automatically. AI also strengthens customer support with chatbots and such functions. It can also bolster security. In the coming years, we can expect to see more AI. Smarter service is surely one of the most highly anticipated SaaS trends to come.
2. A Large Demand For Vertical Solutions
A vertical SaaS solution refers to a software service that caters to a specific industry like retail, healthcare, or education. As more business owners decide to use SaaS solutions to run their companies we can expect software developers to tailor their services to a host of different industries. There’s a lot of uncharted territory to explore in the future and it will be fascinating to see which industries choose to ramp up their use of SaaS in 2022.
3. Increased Need For Remote Collaboration
The new normal has forced many companies to focus on remote collaboration as a means to keep their teams connected when in-person work formats are impossible. The pandemic has shone a spotlight on the benefits of remote work and many companies are preparing to continue it to some capacity even after the pandemic is over. This is why software companies have aimed to facilitate remote collaboration. Yet another one of the latest SaaS trends that won’t slow down through 2022.
4. More Mobile Optimization
About half of all online activity occurs on a mobile device. It only makes sense for SaaS companies to optimize their services for those of us who are constantly on the go and need access to our work tools at all times. There’s no way this focus on mobile optimization will stop growing anytime soon as most people are seeking flexibility more than ever before.
5. Low-code/ No-code
Software developers have experienced an overload of demand related to bug fixes and customization. Creating low-code and no-code software solutions that don’t require as much technical expertise as traditional services provide businesses with more independence and the ability to make changes to their software when necessary. This also eliminates the cost of hiring programmers. Through 2022, we can expect to see a lot more of are these low-code and no-code solutions in the industry. This will surely open doors for companies that haven’t dared explore the use of SaaS before.
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